This article explores the role of values and spiritual orientations in the formation of personal identity, highlighting their significance as foundational elements in the self-understanding process. It argues that loyalty to national and cultural values is not merely a social norm, but a vital internal mechanism that nurtures individual self-awareness and supports moral and social engagement. The paper substantiates the central importance of values in the moral upbringing of youth and emphasizes the need to refine and deepen the mechanisms for value-based education within the context of rapid technological advancement. Furthermore, the article examines international academic approaches alongside culturally rooted ethical frameworks to propose effective strategies for fostering commitment to national and cultural values.

Moral education, democratic society, moral stance, spiritual immunity, social capital, social solidarity, historical and social traditions, cultural identity, communicative approach, collective consciousness.

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